2 Different Types of Internet Marketing Strategies For your Business

On internet, there are various types of internet marketing strategies that you can use for your online business. Now if you're like most beginners, you probably start with the ones that seem the easiest and the ones that bring the most traffic immediately - but it's not necessarily the best route. In fact a lot of these internet marketing strategies can actually damage your website in many ways.

For example, you have the infamous "traffic exchanges". A traffic exchange is simply a network of websites that are clicked to boost their website statistics. Now a few clicks actually result in sales, but the rate of receiving sales is so low that it is not worth your time to participate in the exchange. For the most part, it can be automated - but by starting you are probably going to sit in front of your computer and click the link for 1 hour, which you are not interested in. And those clicks you get in return. Be it from people who are not at all interested in your offering.

So what Types of internet marketing strategies should you use to bring in high quality leads and customers? Well what am I going to do so that you can be more and more successful in your internet business. No matter what type of business you have - and no matter the industry - these effective strategies can work for you. Let's take a look at the first type of internet marketing strategy that you can use to earn money online:

1) Referral Marketing.

Referral marketing is mentioned here, as it can become a snow storm of free traffic for you. What you want to do is to find a "Tell a friend" or "Refer a friend" script. You want to offer something high value, and will tell your customers that they can get this high price offer for free if they refer 5 of their friends or colleagues to your website.

So you go and prepare the offer, set up the page and see a friend code on your site, and soon after that they fill out the form with their partners' names, redirecting them to free offers that they can download and use immediately . Or if you have something concrete to offer, maybe you can mail your free offer (but lower cost) to the person who sent your friends to you.

This is a highly effective internet marketing strategy, and it works without you having to lift a finger or spend a penny to get more leads. This increases your high quality customer numbers, and reduces your advertising costs. And since it is coming as a referral to someone they know, people will come to you - already predisposed to see you as a clear expert in their niche.

This is something that can be promoted in all types of lists you have. If you have an opt-in email list, you can promote it in the signature area of   your email. If you have a blog and you have blog subscribers, you can promote it on your blog. If you have a large YouTube, Facebook, Twitter, Instagram, or social media following - you can promote this referral offer to all your followers ... all for free. You can get an avalanche of free traffic and it won't cost you. Here is another type of internet marketing strategy that is effective:

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2) Advertise on community style sites in your          niche.

Here is the difference between clicking pay (PPC) and advertising on a targeted community style site in your niche. People are happy at the community site. This means that they have a keen interest in the niche subject which is based on the community site. Because of this, when they come online everyday, this is probably the first site visited when they open their Internet browser.

Or they may have bookmarked the site to their "favorites", and visit the site 3 to 5 minutes after coming online. The difference between this and marketing to pay per click sites like Google advertising or Microsoft advertising is that they differ in terms of traffic desire from these 2 search engines. Some people are deeply interested - which keyword combination they depend on. And some people are vaguely interested - it also depends on the keyword combination that is typed.

There are some other factors that you also have to consider. You have to consider where they live, the disposable income of the target group, the language they speak, whether you want to target their mobile phone, tablet, or computer, and also their age. As I said, there are many factors you have to consider - as well as pay per click network with which you want to advertise.

In my opinion, community style sites get first. Conversion rates are usually higher in terms of sales, and advertising costs are usually lower - depending on the niche. Community style sites that I am talking about: blogs, forums, high traffic websites and even offline publications that you can reach your target prospects. Now there is a completely different scope of offline marketing knowledge, but you should know that you can get high quality new customers simply and easily by including them in your marketing.

These 2 types of internet marketing strategies are incredibly effective and are techniques that you should implement in your business today. I am sure you have time to use both of these technologies right now - what are you doing to bring your website to market at the moment. The sooner you start doing these 2 techniques, the faster your leads, sales and income will increase. Not to mention that both of these strategies can be automated.

And be sure to stay away from low quality traffic strategies. Traffic exchanges, link farms, bulk software submitters and bulk traffic submission sites will not do you any good. So make sure not to use them.

This article was written by Randall A Magwood if you want to know more about him - click here.

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